TY  - BOOK
AU  - Chaudhary, Kiran
AU  - Alam, Mansaf.
TI  - Big data analytics: : applications in business and marketing
SN  - 978-1-032-18766-2
U1  - 658.05 C393 2022 
CY  - Boca Raton
PB  - CRC Press.
KW  - Big data
KW  - Business--Data processing
KW  - Marketing--Data processing
UR  - https://library.universityofbohol.edu.ph/cgi-bin/koha/opac-retrieve-file.pl?id=d375502380c55895861506fca8612662
ER  -