TY  - BOOK
AU  - Crouch, Sunny
AU  - 
AU  - Housden, Matthew.
TI  - Marketing research: for managers
SN  - 0-7506-0488-3
U1  - 658.83 C884 1996 
CY  - New Delhi
PB  - Butterworth-Heinemann.
KW  - Marketing research
KW  - Research-Management
ER  -