Kaser, Ken <br/><br/>
Advertising and sales promotion. 

 - Philippine edition 
 - xix, 461p. (pb)  25cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>978-981-4687-37-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales promotion.<br/>Advertising.
<br/><br/><label>Dewey Class. No.: </label>658.82 K191 2017