Kotler, Philip <br/><br/>
Marketing management. 

 - 12th ed. 
 - xxxix, 672p.  28cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8 K87 2006