Kuczmarski, Thomas D. <br/><br/>
Managing new products:  Competing through excellence. 

 - xv,304p.  23 
<br/><br/><label>ISBN: </label>971-08-4306-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>New products.<br/>Product management.
<br/><br/><label>Dewey Class. No.: </label>658.575 K952 1988