McLeish, Barry J. <br/><br/>
Successful marketing strategies for nonprofit organizations. 

 - xx, 294p.  23cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0-471-10567-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Nonprofit organizations--Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8 M163 1995