Marketing. 

 - 4th ed. 
 - xxviii, 787p. :tabs.  26cm. 
<br/><br/><label>ISBN: </label>0-256-13221-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8 M341 1994