000			00903nam a2200265Ia 4500
005			20241015031753.0
008			240826s9999 xx 000 0 und d
020			_a978-981-0697-40-2
082			_a658.827 K29 2009
098			_aStrategic brand management:_building, measuring, and managing brand equity__978-981-0697-40-2
099			_a9473
100			_aKeller, Kevin Lane _d1956
245		0	_aStrategic brand management: _bbuilding, measuring, and managing brand equity.
250			_a3rd ed.
264			_aSingapore _bPearson/Prentice Hall.
300			_a692p.: ill. _c25.5cm.
500			_aIncludes index.
590			_b1 _e_ _h25.5cm. _gIncludes index. _k18 _l2 _m2 _n7 _o66 _rK29 _s658.827 _y1 _z0
592			_g6 _l0 _w1
593			_uPearson/Prentice Hall _vBooks _y2009
594			_g13484
650			_aBrand name products management.
700			_a
942			_2ddc _cREF _d2014/03/11 _b119502
999			_c19808 _d19808