Advertising: planning, implementation, & control.
Nylen, David W.
Advertising: planning, implementation, & control. - 3rd ed. - 700p. (pb) 23cm.
Includes Glossary & Index
0-538-19590-8
659.111 N99 1986
Advertising: planning, implementation, & control. - 3rd ed. - 700p. (pb) 23cm.
Includes Glossary & Index
0-538-19590-8
659.111 N99 1986