Marketing and public relations: (Record no. 15968)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01057nam a2200301Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241015031727.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240826s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-1-64172-168-4 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 F522 2019 |
| 098 ## - OTHER CLASSIFICATION SCHEMES (OCLC) | |
| Call number based on other classification scheme | Marketing and public relations: the complete guide for managers___978-1-64172-168-4 |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | 48928 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fischer, Ben |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing and public relations: |
| Remainder of title | the complete guide for managers. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New York |
| Name of producer, publisher, distributor, manufacturer | Larsen & Keller. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 229p, :ill. col. (pb) |
| Dimensions | 26cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 590 ## - LOCAL NOTE (RLIN) | |
| Provenance (VM) [OBSOLETE] | 1 |
| -- | _ |
| -- | 26cm. |
| -- | Includes index |
| -- | 146 |
| -- | 7 |
| -- | 2 |
| -- | 7 |
| -- | 66 |
| -- | F522 |
| -- | 658.8 |
| -- | 1 |
| -- | 0 |
| 592 ## - | |
| -- | 6 |
| -- | 0 |
| -- | 1 |
| 593 ## - | |
| -- | Larsen & Keller |
| -- | Book |
| -- | 2019 |
| 594 ## - | |
| -- | 37864 |
| 594 ## - | |
| -- | 2022-01-14 00:00:00 |
| -- | NULL |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| General subdivision | Vocational guidance. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Executives |
| General subdivision | Vocational guidance. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Vocational guidance. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Public relations |
| General subdivision | Vocational guidance. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Reference |
| -- | 2022/01/14 |
| -- | 112727 |
| -- | 2022/01/14 |
| -- | 112727 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Graduate Library | Graduate Library | Graduate Library | 09/07/2021 | 5637.00 | G1452 | 658.8 F522 2019 | 3UOBL00041323G | 08/28/2024 | 08/28/2024 | Reference |