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Global marketing & advertising: understanding cultural paradoxes.
Material type:
TextLos Angeles SAGE.Edition: 5th edDescription: 488p. ill. 24cmISBN: - 978-1-5443-1814-1
- 658.802 M777 2019
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Reference | College Library Reference | Reference | Ref 658.802 M777 2019 (Browse shelf(Opens below)) | Available | 3UOBL00042030C |
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| Ref 658.8 T413 2019 Industrial marketing. | Ref 658.8 T443 2022 Service excellence in tourism and hospitality. | Ref 658.8007 T413 2019 Marketing and salesmanship. | Ref 658.802 M777 2019 Global marketing & advertising: understanding cultural paradoxes. | Ref 658.802 St82 2022 Strategic marketing: creating competitive advantage. | Ref 658.87 G869 2019 Retail marketing management: the 5 Es of retailing. | Ref 658.87 L579 2019 Retailing management. |
Appendices and index
1
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