Relationship marketing : (Record no. 22354)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00942nam a2200277Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241015031808.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240826s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-201-62240-8 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.812 M155 1991 |
| 098 ## - OTHER CLASSIFICATION SCHEMES (OCLC) | |
| Call number based on other classification scheme | Relationship marketing_successful strategies for the age of the customer__0-201-62240-8 |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | 24985 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McKenna, Regis |
| 245 #0 - TITLE STATEMENT | |
| Title | Relationship marketing : |
| Remainder of title | successful strategies for the age of the customer. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New York |
| Name of producer, publisher, distributor, manufacturer | Addison-Wesley Pub.Company. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 242p. |
| Dimensions | 23cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 590 ## - LOCAL NOTE (RLIN) | |
| Provenance (VM) [OBSOLETE] | 1 |
| -- | _ |
| -- | 23cm. |
| -- | Includes index |
| -- | 146 |
| -- | 7 |
| -- | 2 |
| -- | 7 |
| -- | 66 |
| -- | M155 |
| -- | 658.812 |
| -- | 1 |
| -- | 0 |
| 592 ## - | |
| -- | 6 |
| -- | 0 |
| -- | 1 |
| 593 ## - | |
| -- | Addison-Wesley Pub.Company |
| -- | Book |
| -- | 1991 |
| 594 ## - | |
| -- | 31839 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | High technology--Marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Customer service. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Reference |
| -- | 2017/10/27 |
| -- | 125333 |
| -- | 2017/10/30 |
| -- | 125333 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Graduate Library | Graduate Library | Graduate Library | 10/27/2017 | G772 | 658.812 M155 1991 | 3UOBL00034316K | 08/28/2024 | 08/28/2024 | Reference |