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Essentials of marketing: A marketing strategy planning approach.

By: Contributor(s):
Material type: TextTextNew York McGraw-Hill Companies.Edition: 13th edDescription: xxxix, 640 p. 27 cmISBN:
  • 978-1-259-01030-9
Subject(s): DDC classification:
  • 658.8 P455 2012
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Holdings
Item type Current library Call number Status Date due Barcode
Reference College Library 658.8 P455 2012 (Browse shelf(Opens below)) Available 3UOBL00030384L
Reference College Library 658.8 P455 2012 (Browse shelf(Opens below)) Available 3UOBL00030385M
Reference College Library 658.8 P455 2012 (Browse shelf(Opens below)) Available 3UOBL00030383K

Includes index

1 _ 27 cm. Includes index 18 2 2 7 66 P455 658.8 1 0

12005 6 0 1

Books 2012

McGraw-Hill Companies

17178

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The University of Bohol was originally named Rafael Palma College after the greatest scholar of his time, the late Dr. Rafael Palma. Its history is an account of how a group of public and civic spirited citizens of the province of Bohol ventured to establish an educational institution in answer to a long felt need of college education to those who could not afford to study outside the province.