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Cases in marketing management and strategy: an Asia-Pacific perspective.

Contributor(s): Material type: TextTextSingapore Simon & Schuster (Asia)Description: xi, 507 p.: ill 25cmSubject(s): DDC classification:
  • 658.80095 C268 1996
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Holdings
Item type Current library Call number Status Date due Barcode
Reference College Library 658.80095 C268 1996 (Browse shelf(Opens below)) Available 3UOBL00036338Q

Includes references

1 _ 25cm. Includes references 18 2 2 7 66 C268 658.80095 1 0

6 0 1

Book 1996

Simon & Schuster (Asia)

35065

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The University of Bohol was originally named Rafael Palma College after the greatest scholar of his time, the late Dr. Rafael Palma. Its history is an account of how a group of public and civic spirited citizens of the province of Bohol ventured to establish an educational institution in answer to a long felt need of college education to those who could not afford to study outside the province.