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41.
Integrated advertising , promotion & marketing communication. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Philippines Pearson Education South Asia.
Availability: Items available for loan: College Library (3)Call number: 659.1 C648 2012, ...

42.
Creative direct mail design: the guide and showcase. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Massachusetts Rockport Publishers.
Availability: Items available for loan: College Library (1)Call number: 741.6 C547 1995.

43.
Manager's guide to marketing, advertising, and publicity. by
Material type: Text Text; Format: print ; Literary form: Not fiction
New York McGraw Hill.
Availability: Items available for loan: College Library (1)Call number: 658.8 C157 2010.

44.
The advertising handbook. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
London Routledge.
Availability: Items available for loan: College Library (1)Call number: 659.1 B767 2002.

45.
Contemporary advertising. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Homewood, Illinois Irwin.
Availability: Items available for loan: College Library (2)Call number: 659.1 B669 1994, ...

46.
Advertising and promotion: an integrated marketing communications perspective. by
Edition: 11th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
New York Mc Graw Hill Education.
Availability: Items available for loan: Graduate Library (1)Call number: 659.1 B410 2018.

47.
Advertising and promotion: an integrated marketing communications perspective. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Boston Mc Graw Hill Irwin.
Availability: Items available for loan: College Library (1)Call number: 659.1 B427 2007.

48.
Contemporary advertising. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Boston McGraw Hill.
Availability: Items available for loan: College Library (2)Call number: 659.1 Ar33 1999, ...

49.
Advertising principles: marketing communications approach. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Mandaluyong City National Book Store.
Availability: Items available for loan: College Library (2)Call number: 659.1 Al449 2007, ...

50.
Advertising management & sales promotion. by
Material type: Text Text; Format: print ; Literary form: Not fiction
New York Arcler Press LLC.
Availability: Items available for loan: College Library (1)Call number: 659.1 Ai296 2015.

51.
The science of advertising. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Philippines Anvil.
Availability: Items available for loan: College Library (1)Call number: 659.1 Sc27 2000.

52.
Advertising and sales management.
Material type: Text Text; Format: print ; Literary form: Not fiction
UAE 3G E-learning.
Availability: Items available for reference: Instructional Media Center: Not for loan (1)Call number: Ad244.

53.
Advertising and hotel management.
Material type: Text Text; Format: print ; Literary form: Not fiction
UAE 3G E-learning.
Availability: Items available for reference: Instructional Media Center: Not for loan (1)Call number: Ad244.

54.
Advertising and sales management.
Material type: Text Text; Format: print ; Literary form: Not fiction
UAE 3G E-learning.
Availability: Items available for loan: College Library (1)Call number: 659.1 Ad244 2015.

55.
The science of advertising book 1 by
Material type: Text Text; Format: print ; Literary form: Not fiction
Pasig City Anvil Pub.
Availability: Items available for loan: College Library (1)Call number: 659.1 Sc27 2000.

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The University of Bohol was originally named Rafael Palma College after the greatest scholar of his time, the late Dr. Rafael Palma. Its history is an account of how a group of public and civic spirited citizens of the province of Bohol ventured to establish an educational institution in answer to a long felt need of college education to those who could not afford to study outside the province.